Questionnaire

After deciding on my groups plan of action for our music video we knew we needed to have some sort of target audience to appeal to in order to make a successful music video. To find out what kind of target audience we was staging our music video for my group conducted a survey for people to fill out. By doing this it allowed us to tick all needs of our audience whether they be young or old or middle aged etc. This survey will enable us to know to include certain qualities. Knowing and having a certain target audience is important within the music industry as it is a competitive market so you need to know which age, gender etc are watching your music videos. We will use the results from these questionnaires to know what our audience enjoy, what they expect and what they want from us. By creating the questionnaire ourselves it allowed us to collect all the information we primarily needed. It benefited us massively as all of our questions for our audience were answered in comparison to using an online questionnaire where the results would vary and not be as useful. We used a variety of questions open and closed to retain the type of information that would help for our music video. We gave the surveys out equally between boys and girls to get a fair response.